The Girl With the Dragon Tattoo Has Best Viral Campaign Ever
Last month when the trailer for The Girl With The Dragon Tattoo came out it was cool, but it also looked like an almost shot for shot remake of the Swedish original. However, what is different and what slashfilm.com discovered was the Twitter site associate with the movie and the trailer was leaving clues to props from the movie at hidden locations across the country and they were up for grabs. Not just crap props either. This is no coffee cup that Daniel Craig once touched on the way to get in his limo. These are props seen in the actual trailer. It started last week which had clues leading to an item in San Diego which no one got. However, by the time the second clue was released on Friday and a location in Los Angeles given, things have started to pick up. That is a pretty cool thing to get for free. As this continues I think there will be more people fighting to win the items which will lead to greater buzz and more news coverage. I wonder if they will ever have Daniel Craig as a prize and if you could take him home for the day kind of like The Stanley Cup.
