Thursday, March 18, 2010

Jessica Simpson Show Bombs - VH-1 "Nervous"


I spoke to someone over at MTV/VH-1 yesterday and they said the executives are really, really nervous and anxious about Jessica Simpson's new show. The problem is they have a lot of money invested in it, especially for a first season reality show. The reason they are so nervous is that no one watched the show at all. Barely 1M tuned in for the premiere and the show got beat by cable programming on networks that aren't even available in every home like VH-1 is.

The word is they are going to give it one more week and then are going to start editing shows differently to try and make it better. If that doesn't work then they have no idea, but they will have been out a lot of money. To give you an idea how bad the show fared, when Fantasia had her reality show debut it got almost 3 times the viewers. Do you remember the Fantasia show? How long did it last and it got 3 times the viewers.

Posted by ent lawyer at 10:40 AM 0 Comments

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