US Magazine Is Ridiculous

I think I finally have figured out this whole exclusive thing that tabloids love to do. They don't care what the story is or how many times it has been published, there is still a way to claim an exclusive. Maybe at the end of the year the writers get paid a bonus based on how many exclusives they get or something. As I have said here before, but it bears repeating, I have always thought an exclusive means no one else has got it. You were the first or you were the only one who was willing to pay money to interview someone and so you got an exclusive. Got it.

So, US Weekly on their website has this big headline about Aubrey O' Day being in Playboy. OK, sure, US is about a week late to that party, but you know, they are slow over there. I think I saw maybe ten or fifteen sites last week that ran the Aubrey O'Day story. It was on E! and MTV teased it even a little. I mean I think it is pretty obvious the entire world who cares about Aubrey O'Day which consists of Aubrey and whoever she is paying knew about the story, so how can you explain this headline today in US.

EXCLUSIVE: Aubrey O'Day to Pose for the Cover of Playboy

Umm, yeah. How is that exclusive? You know how they made it exclusive? How they made news that exclusive that four year old kids knew about in Cambodia? They made it exclusive like this:

The former Danity Kane singer will grace the cover of the March issue of Playboy she confirms exclusively to Usmagazine.com.

So, the way it becomes exclusive is that she didn't confirm it with anyone prior to this so therefore somehow it becomes more magical? When Playboy confirms it to another tabloid they will have an exclusive. When her dog confirms it to Fox & Hound they will have an exclusive. It just goes on and on. It is ridiculous. Not as ridiculous as Aubrey getting paid to take off her clothes. I mean she would do that for free probably.

Congratulations on your exclusive US. You must be so proud. 10% off subscription cards for everyone.